"She" magazine "rebrands" marriage with middle finger imagery.
(click ads) She is a UK women's glossy. These ads are running in their Valentine's Day issue. Yeah, get hitched out of anger! The campaign was created "to make people reappraise marriage as the number of British people marrying drops to its lowest level since 1862." And before you defiantly walk the aisle ladies, make sure you're wearing a diamond ring that guarantees monogamy to the power of 100.
Ad agency: Publicis. (via). update: not an original visual (see comments).