Wednesday, July 28, 2010

How much Hipster can you pack into a Honda Jazz?

"Heaps." You've got a typewriter, skinny jeans, a fixed gear, knitting needles, an LP, "fair trade," Kerouac, and many, many copies of Everything Is Illuminated (Snicker. But where's the PBR cans? And the ironic geezer clothing?). These are Australian hipsters, so of course they're light years behind our Brooklyn Fauxhemians. Still, they make my fucking skin crawl. As a concept to sell the Jazz? Meh—lacks subtlety, and enough already with H word riffing. Video by Melbourne's DTDigital.


Anonymous Paul B. said...

Love that this is called "Jazz Packing". All I can think of is dropping the J and flipping those Z's around.

11:45 AM  
Anonymous Anonymous said...

couldn't agree more. i'm not exactly sure how to put it, but isn't calling somebody a 'damn hipster' actually the provence of a hipster who, er, believes s/he's more 'hip' than the person trying to be hip?

is this ad just so called hipsters mocking their past and future selves at the same time, in a hip fashion, by trying to be hip in saying being hip isn't, er, hip?

i'm really confused now...


6:57 PM  

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