Since I started this blog, I've been asked that exact question many times by non-ad industry folk. Well, there's no quick and easy answer. But, just maybe, by perusing this gallery of press portraits of CDs from around the world, you'll get a better feel for the elusive and mysterious Gods of advertising creativity (all images via BestAdsOnTV). Even though I'm only, technically, an associate creative director, I'll still add my pic to the modern madmen pile. Previously in Creative Directors: Donny Deutsch. Alex Bogusky. And, my brief, tense interview with David Lubars.