SWATCH picks random North London road for latest ad photoshoot.
(click ad for closer look)
I'd be a little less harsh here if there was even one bit 'o logic in Swatch's decision to promote its latest watch collection by creating the millionth+ homage to the Beatles album cover. (seriously, just type "Abbey Road" into google image search, and count the parodies.) This is probably the cheapest, lamest ad grab at attention I've ever seen. One kudo for the "Paul" model being properly barefoot. A second kudo for the updating of the original background white VW Bug. (scanned from the latest Planet) previously in watch ads: Trump introduces "Signature" Watch, world watches, wonders why? Zenith watches. Accurate. Won't destroy you. $15,700 Meyers watch looks like Skittles® puke.