Tuesday, April 08, 2008

Orbit ad makes ridiculously tasteless visual melon joke.

(click ad for closer look)
Last week, we had Big Tits Friday. I guess this is mini melons Tuesday.
If you were a small-brained creative tasked with coming up with a print ad for new Orbit Maui Melon Mints, this would be your thought process.
...Well it's got to look Hawaiian/tropical. What else? Melon...Melon equals tit, sooo BIG TITTED HULA DANCER with a packet of Orbit stuck between her melons! You chew on tits AND you chew on mints! Wait...the ad's being placed in women-friendly mags, so...the dancer will have to have small tits...and we'll use TWO product shots that cover up her mini melons...and...we won't make her too hot...and we'll put a stupid expression on her face...

Give or take, that's probably close to how it went down. Which leaves us with one question: why the hell did Orbit buy this ad? This Orbit gum ad out of the Czech Republic is bad, but not this bad. related: the altoids ads thread.
(scanned form the latest Entertainment Weekly)

6 Comments:

Anonymous garrito said...

Imagine if they were ahi flavored.

12:01 PM  
Anonymous Anonymous said...

should have been coconut flavoured.

1:22 PM  
Blogger jos said...

its not memorable for the brand and it doesn't make me want to buy them–so, WTF?! why does this ad exist?

1:46 PM  
Anonymous employee of the year said...

Melon and mint.
Melon and mint?

You know, I need an afternoon snack... Lemme get half a cantaloupe and sprinkle crushed tic tacs over the top. That would really hit the spot.

2:25 PM  
Anonymous Blucheez said...

Oddly enough, this is some good gum.

What's up w/ her face though? Looks like it was pasted on from a man.

2:50 PM  
Blogger Knickerbocker said...

Now we know what that 5th dentist was recommending instead of sugarless gum....

4:15 AM  

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